Management Series 12

0
Created on By wefru

management series 12

TEST YOUR SKILLS BROADLY

1 / 11

110. Brand personality is a set of _________ characteristics associated with the brand.

 

2 / 11

111. Brand resonance and the relationships that consumers have with brands have two dimensions: intensity and _________.

 

3 / 11

112. Brand which is result of extension in brand or sub-brand is classified as

 

4 / 11

113. Branding strategy is also called

 

5 / 11

114. Brands are born out of the following strategies:

 

6 / 11

115. Brands are diversified because:

 

7 / 11

116. Brands like to stay contemporary because of:

 

8 / 11

117. Building brand equity through leveraging secondary brand associations is an _________ approach.

 

9 / 11

118. Building the brand vision is very serious matter and cannot be decided by just one manager because of the issue of:

 

10 / 11

119. Building the brand vision is very serious matter and cannot be decided by just onemanager because of the issue of:

 

11 / 11

120. Buying goods and services for further processing or for use in the production process refers to which of the following markets?

 

Your score is

The average score is 0%

0%

Leave a Reply

Your email address will not be published.