Management Series 7

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management series 7

TEST YOUR SKILLS BROADLY

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61. 5 According to researches, the highest brand loyalty of customers is among:

 

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62. A _________ has to answer the questions like what would be the short of market if our brand is not there.

 

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63. A _________ is a detailed version of the idea stated in meaningful consumer terms

 

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64. A _________ is a graphic mark, emblem or symbol commonly used by commercial enterprises, organisations and even individuals to aid and promote instant public recognition.(1)

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65. A _________ is a group or set of things that have similar characteristics.

 

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66. A _________ is an elaborated version of the idea expressed in consumer terms

 

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67. A _________ is someone seeking a response (attention, a purchase, a vote, a donation) from another party, called the _________

 

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68. A _________ organization is customer-centric, and all the decisions it makes are based on involvement of all in the organization.

 

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69. A brand based organization provides which of the following benefits

 

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70. A brand-based model reveals the following:

 

 

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