Marketing Research Series-15 November 30, 2020December 28, 2020wefru Quiz On Marketing Research Series-15 0 Created on November 29, 2020 By wefru Marketing Series 15 TEST YOUR SKILLS BRODLY 1 / 10 141) Problem analysis is the job of Management information system Marketing research Both (A) and (B) None of the above 2 / 10 142)The following is not a classification of marketing research problem. Research on products Research on advertising and promotion Research on consumer Research on Quality 3 / 10 143)Following is (are) the research instrument(s) for marketing research Questionnaire Tape recorder Camera All of the above 4 / 10 144)The following is external source of data collection Sales records Financial accounting Technical journal All of the above 5 / 10 145)Following is (are) the benefits of Marketing research Reduction of risk in marketing decisions Production of new products Minimisation of cost All of the above 6 / 10 146) Following is (are) the type(s) of panel Consumer panel Retail shop panel Advertising audience panel All of the above 7 / 10 147) The following survey technique is extensively used in developed countries Personal interview survey The mail survey Telephone survey All of the above 8 / 10 148)Marketing information system has _____ sub-systems. two Three four five 9 / 10 149)The following system supplies marketing executives with every day information about developments in the external marketing environment. The internal report system The marketing intelligence system The marketing research system The analytical marketing system 10 / 10 150)The following system involves in collecting information that is relevant to a specific problem facing the business. The internal report system The marketing intelligence system The marketing research system The analytical marketing system Your score isThe average score is 0% LinkedIn Facebook Twitter VKontakte 0% Restart quiz